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Hinge is the leading branding and marketing firm for professional services. Our ongoing research into high-growth firms is changing the way firms go to market. Our services include everything a firm needs to become a market leader—from research and strategy to visual brands and marketing implementation. https://hingemarketing.com

Market Data | July 25, 2017 | Hinge Blog Karl Feldman

What's your employer value proposition?

Hiring and retaining talent is one of the top challenges faced by most professional services firms.

Industry Research | May 04, 2017 | Hinge Blog Karl Feldman

How your AEC firm can go from the shortlist to winning new business

Here are four key lessons to help you close more business.

Building Team | April 06, 2017 | Hinge Blog Karl Feldman

Architecture marketing: 5 tools to measure success

We’ve identified five architecture marketing tools that will help your firm evaluate if it’s on the track to more leads, higher growth, and broader br...

Building Team | March 06, 2017 | Hinge Blog Karl Feldman

AEC firms: Your website is one of the most important things you'll build

Don’t believe it? You’d better take a look at the research.

Industry Research | February 13, 2017 | Hinge Blog Sylvia Montgomery, CPSM

How thought leadership marketing can generate referrals for your firm

The most effective way to boost your reputation is through thought leadership marketing.

Illustration: Pixabay

Architects | January 04, 2017 | Hinge Blog Sylvia Montgomery, CPSM

The making of visible experts: A path for seller-doers in the AEC industry

Exceptional seller-doers have the ability to ask the right questions, and more importantly, listen.

American Institute of Architects (AIA) 2017 Compensation Report.

Photo: Pixabay

AIA: Architectural salaries exceed gains in the broader economy

rendering of new office building for USAA in Tampa, Fla.

USAA is building a 240,000-sf office in suburban Tampa, Fla., for 1,000 additional employees. The company is also expanding its existing campus in Plano, Texas, a suburb of Dallas, with a 150,000-sf building. Suburban office space with urban characteristics still can attract investors and companies. Image: USAA

Some suburban office markets are holding their own against corporate exodus to cities

John Rhodes, a director of HOK’s Sports + Recreation + Entertainment practice, met with Jamie Roberts (Wales), Tim Visser (Scotland), James Horwill (Australia) and Danny Care (England) to capture their ideas, both as players and fans.

HOK’s John Rhodes met with pro rugby players Jamie Roberts, Tim Visser, James Horwill, and Danny Care to discuss advanced design features and technologies.

Video: Designing the ideal rugby stadium