Cambridge Properties is primarily a retail developer. But its proposed University City entertainment district in Charlotte, N.C., is unlikely to include soft-goods retailers as tenants.
“We’re looking to ‘Amazon proof’ the district,” explains Jay Priester, Jr., Cambridge’s Vice President of Leasing and Development. In other words, Cambridge is looking for tenants that don’t compete with the online monolith.
Good luck with that. Online shopping captured nearly 12% of total U.S. retail sales last year, according to Commerce Department estimates. It is expected to grow at an 8–12% clip annually through 2020, according to National Retail Federation projections.
Consequently, some entertainment districts are going light on retail, partly because “the bulk of the leasing demand is for dining and entertainment,” say Barry Hand, a Principal with design mega-firm Gensler in Dallas.
But not every developer or AEC firm believes that retailing is anathema to an entertainment district. The Gila River Indian Community in Arizona intends to develop a 68,000-sf entertainment district in Phoenix that would bridge its Wild Horse Pass Hotel & Casino and Phoenix Premium Outlets.
Quite a bit of the new development around the L.A. Live entertainment district in downtown Los Angeles is mixed-use with a strong retail component. “When you’re adding residential to an entertainment district, retail becomes an ‘I need’ space,” says Daun St. Amand, a Senior Vice President for CallisonRTKL.
Callison designed Oceanwide Plaza, a three-tower, 1.5-million-sf residential and hotel building that is scheduled to open across the street from L.A. Live in early 2019. Oceanwide will include roughly 153,000 sf of specialty retail shops. St. Amand says that AEG, L.A. Live’s developer, has been keen on new construction around the district that offers retail options, which downtown Los Angeles lacks.
Five hundred thousand people work in downtown L.A.; 50,000-60,000 live there. Another 10,000 housing units in downtown’s South Park neighborhood will be delivered within the next two years. “Entertainment districts are becoming more like community centers, where people can come and hang out,” says Ed Sachse, Executive Managing Director–Investments and Leasing Brokerage for Kennedy Wilson Properties, Oceanwide's leasing broker. “People are looking for experiential environments, and retail is becoming more like that.”
He points to sports apparel and high-end boutiques as examples of retailers that continue to lure shoppers. Oceanwide, he says, will have around 25 shops ranging from 1,500 to 10,000 sf, all selling “affordable luxury” products.
Related Stories
Standards | Jun 26, 2023
New Wi-Fi standard boosts indoor navigation, tracking accuracy in buildings
The recently released Wi-Fi standard, IEEE 802.11az enables more refined and accurate indoor location capabilities. As technology manufacturers incorporate the new standard in various devices, it will enable buildings, including malls, arenas, and stadiums, to provide new wayfinding and tracking features.
Engineers | Jun 14, 2023
The high cost of low maintenance
Walter P Moore’s Javier Balma, PhD, PE, SE, and Webb Wright, PE, identify the primary causes of engineering failures, define proactive versus reactive maintenance, recognize the reasons for deferred maintenance, and identify the financial and safety risks related to deferred maintenance.
Mass Timber | Jun 13, 2023
Mass timber construction featured in two-story mixed-use art gallery and wine bar in Silicon Valley
The Edes Building, a two-story art gallery and wine bar in the Silicon Valley community of Morgan Hill, will prominently feature mass timber. Cross-laminated timber (CLT) and glulam posts and beams were specified for aesthetics, biophilic properties, and a reduced carbon footprint compared to concrete and steel alternatives.
Architects | Jun 6, 2023
Taking storytelling to a new level in building design, with Gensler's Bob Weis and Andy Cohen
Bob Weis, formerly the head of Disney Imagineering, was recently hired by Gensler as its Global Immersive Experience Design Leader. He joins the firm's co-CEO Andy Cohen to discuss how Gensler will focus on storytelling to connect people to its projects.
Retail Centers | Jun 2, 2023
David Adjaye-designed mass timber structure will be a business incubator for D.C.-area entrepreneurs
Construction was recently completed on The Retail Village at Sycamore & Oak, a 22,000-sf building that will serve as a business incubator for entrepreneurs, including emerging black businesses, in Washington, D.C. The facility, designed by Sir David Adjaye, the architect of the National Museum of African American History and Culture, is expected to attract retail and food concepts that originated in the community.
Mixed-Use | Jun 1, 2023
The Moore Building, a 16-story office and retail development, opens in Nashville’s Music Row district
Named after Elvis Presley’s onetime guitarist, The Moore Building, a 16-story office building with ground-floor retail space, has opened in Nashville’s Music Row district. Developed by Portman and Creed Investment Company and designed by Gresham Smith, The Moore Building offers 236,000 sf of office space and 8,500 sf of ground-floor retail.
Digital Twin | May 8, 2023
What AEC professionals should know about digital twins
A growing number of AEC firms and building owners are finding value in implementing digital twins to unify design, construction, and operational data.
| Apr 28, 2023
$1 billion mixed-use multifamily development will add 1,200 units to South Florida market
A giant $1 billion residential project, The District in Davie, will bring 1.6 million sf of new Class A residential apartments to the hot South Florida market. Located near Ft. Lauderdale and greater Miami, the development will include 36,000 sf of restaurants and retail space. The development will also provide 1.1 million sf of access controlled onsite parking with 2,650 parking spaces.
Mixed-Use | Apr 7, 2023
New Nashville mixed-use high-rise features curved, stepped massing and wellness focus
Construction recently started on 5 City Blvd, a new 15-story office and mixed-use building in Nashville, Tenn. Located on a uniquely shaped site, the 730,000-sf structure features curved, stepped massing and amenities with a focus on wellness.
Libraries | Mar 26, 2023
An abandoned T.J. Maxx is transformed into a new public library in Cincinnati
What was once an abandoned T.J. Maxx store in a shopping center is now a vibrant, inviting public library. The Cincinnati & Hamilton County Public Library (CHPL) has transformed the ghost store into the new Deer Park Library, designed by GBBN.
