The new retiree

Aug. 11, 2010

To parody the old real estate joke, the three most important things in selling active adult-retirement communities to the baby boomers are: lifestyle, lifestyle, lifestyle.

People are retiring younger and are expecting to live longer, healthier post-retirement lives.
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Mortenson opens BLUlabs research and development center to accelerate construction innovation. Photo courtesy Mortenson
Mortenson opens BLUlabs research and development center to accelerate construction innovation. Photo courtesy Mortenson