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Startup Meta unveils holographic augmented reality prototype

Augmented Reality

Startup Meta unveils holographic augmented reality prototype

The startup is an underdog in the AR battle but has a range of investors and fans.


By Mike Chamernik, Associate Editor | February 17, 2016

Image courtesy Meta

Meta is emerging as a major player in the field of augmented reality. Forbes reports that the company’s new AR prototype, the Meta 2 Development Kit, was featured at the TED Conference in Vancouver this week. Meta Founder and CEO Meron Gribetz demonstrated the see-through headset, which projects holographic images with which users can interact.

The company has been secretive with Meta 2, but it is expected to be released later this year. A countdown clock on Meta's website indicates a "revolution" will begin on March 2.

Meta, a startup that was launched in 2012, previously released a AR HMD developer kit named Meta One. UploadVR reports that the clunky first version does not match up at all with what the Meta 2 can do.

Unlike Magic Leap, an AR competitor that has raised $827 million, Meta has been funded through Kickstarter and has raised $23 million in Series A funding. 

Meta’s backers include Reddit Co-founder Alexis Ohanian and the Black Eyed Peas’ Will.I.Am.

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