flexiblefullpage -
billboard - default
interstitial1 - interstitial
Currently Reading

Morphosis designs EV charging station for automaker Genesis

AEC Tech

Morphosis designs EV charging station for automaker Genesis

The first phase of domestic deployment includes five sites throughout South Korea’s most populated metropolitan zones.

By Morphosis | April 13, 2022
Morphosis EVC stations
The canopies are designed to be modularized and replicated in future expansions within Korea and beyond. Courtesy of Namsun Lee.

With stations completed this month throughout South Korea’s most populated province, Gyeonggi-do, LA-based design and architecture firm Morphosis has partnered with automotive luxury brand Genesis to bring their signature brand and styling, attention-to-detail, and seamless customer experience to the design of Electric Vehicle Charging (EVC) Stations. The first phase of domestic deployment includes five sites throughout South Korea’s most populated metropolitan zones: Seoul and Gyeonggi-do, including stations in Genesis’ flagship showrooms, Suji and Gangnam, as well as other locations in Seoul and Goyang. The canopies are designed to be modularized and replicated in future expansions within Korea and beyond.

“From design concept to the smallest crafted detail, the defining design identity of the Genesis brand are materialized in the charging stations: the wing emblem, the two lines and the Athletic Elegance,” says Morphosis Design Partner Ung-Joo Scott Lee. “As leaders in both design and mobility, we are inspired to imagine new ways of thinking about the infrastructure needed for charging electric vehicles while providing Genesis new opportunities to connect and support its customers as we enter into the era of full vehicular electrification.”

Strategically Designed EVC Stations

The exterior EVC Stations are designed to serve as protective canopies made of aluminum panels on a steel superstructure. The winged form of the canopy is instantly recognizable within the urban environment, with a lightness and elegance that evokes the distinctive Genesis wing emblem and Genesis’ core design identity of “Athletic Elegance.”

The razor-thin canopy edge integrates a continuous LED light feature identifying the charging stations, with future capability of changing colors to indicate the electric vehicle charging level. The stations encompass a range of indoor and outdoor adaptations to respond to different climates and site conditions.

To address the unique existing conditions at each interior location, the design introduces a set of recognizable surfaces and forms identifying the EVC locations. The exterior canopies are designed in three different forms to accommodate different site parameters and requirements. “Double” and “triple” canopies accommodate additional chargers, allowing multiple vehicles to be charged at once. The new EVC stations are compatible with Genesis’ electric vehicles and the ultra-fast chargers can fully charge these vehicles in as little as 20 minutes. 

Related Stories

Laboratories | Jun 29, 2022

The "collaboratory" brings digital innovation to the classroom

The Collaboratory—a mix of collaboration and laboratory—is a networking center being designed at the University of Denver’s College of Business.

Augmented Reality | Jun 22, 2022

Not just for POKÉMON GO anymore: how augmented reality is transforming architecture

By solving a long-standing communication problem, Augmented Reality (AR) is poised to make architecture quicker, nimbler, and more cost effective.

Healthcare Facilities | Jun 20, 2022

Is telehealth finally mainstream?

After more than a century of development, telehealth has become a standard alternative for many types of care.

Smart Buildings | Jun 1, 2022

Taking full advantage of smart building technology

Drew Deatherage of Crux Solutions discusses where owners and AEC firms could do better at optimizing smart technology in building design and operations.

BAS and Security | May 26, 2022

Can your intelligent building outsmart hackers?

ESD's security services studio leader Coleman Wolf offers tips, advice, and lessons for protecting real estate assets from cyberattacks.

Architects | Apr 26, 2022

Low-tech skills architects need to keep in a high-tech world

As architects continue to lean into learning and mastering the latest technologies, let us not forget the foundational, fundamental skills that are still expected by clients. RS&H National Design Director Philip Robbie explains.

AEC Tech | Apr 19, 2022

VDC maturity and the key to driving better, more predictable outcomes

While more stakeholders across the AEC value chain embrace the concept of virtual design and construction, what is driving the vastly different results that organizations achieve? The answer lies within an assessment of VDC maturity.

AEC Tech | Apr 13, 2022

A robot automates elevator installation

  Schindler—which manufactures and installs elevators, escalators, and moving walkways—has created a robot called R.I.S.E. (robotic installation system for elevators) to help install lifts in high-rise buildings.

Hotel Facilities | Apr 12, 2022

A virtual hotel to open in the metaverse

A brand of affordable luxury hotels that launched in 2008, citizenM has announced it will purchase a digital land site in The Sandbox, a virtual game world owned by Animoca Brands.

Modular Building | Mar 31, 2022

Rick Murdock’s dream multifamily housing factory

Modular housing leader Rick Murdock had a vision: Why not use robotic systems to automate the production of affordable modular housing? Now that vision is a reality.

boombox1 - default
boombox2 -
native1 -

More In Category

halfpage1 -

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021


Magazine Subscription

Get our Newsletters

Each day, our editors assemble the latest breaking industry news, hottest trends, and most relevant research, delivered to your inbox.


Follow BD+C: