Valspar products at the forefront of innovation and sustainability

Fluropon SR and Fluropon Pure are two products that help Valspar cultivate a culture of innovation.

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September 26, 2016 |
Jeff Alexander

At Valspar, we have a company culture that keeps us at the forefront of green innovation. From our own operations to the products we create, we take many actions to protect our environment and provide coatings that meet the needs of our customers.

As environmentally friendly building classification systems and programs including Leadership in Energy and Efficient Design (LEED), the Living Building Challenge, and ENERGY STAR grow in popularity, Valspar has products to meet these stringent requirements.

Cool Roofs: Valspar’s Fluropon SR, a 70% PVDF (polyvinylidene fluoride) coating with solar reflective pigments, is both environmentally friendly and energy efficient. Projects with cool roofs enjoy lower cooling costs by reflecting the sun’s rays, saving energy.

Fluropon Pure: This coating is ideal for projects with challenging environmental requirements that require reduced hazardous materials. This Red List-compliant coating supports our customers who participate in LEED v4 and the Living Building Challenge’s Declare programs. When transparency is paramount, architects and suppliers know this Valspar coating allows projects to achieve even the most rigorous environmentally friendly classifications.

Valspar understands that transparent and energy-efficient materials are important for protecting the environment. Our scientists are helping to create safer and cleaner products that meet stringent requirements for sustainability.

Jeff Alexander | Get Inspired: Color and Coatings

Jeff Alexander, Valspar’s VP of Sales for the Coil and Extrusion division has been with Valspar since 1997. He has an entrepreneur spirit and has thrived in building relationships with our customers. Jeff has fully immersed himself in all levels of the coating industry and enjoyed his term as National President at NCCA (National Coil Coating Association).  He is focused on continuing to educate customers on the paint industry.

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