A survey of more than 10,000 residents of multifamily housing units showed that "residents are highly satisfied with smart home devices supplied by the property owners."
About one-half of rental occupiers with smart home devices use the devices every day, according to Parks Associates, which conducted the study for ADT Multifamily. ADT Multifamily provides single-source solutions for security and smart home system design, installation, monitoring, and maintenance.
"The high value that residents place on smart home devices and the willingness to pay for living quarters with smart home technology can help meet property managers' requirements for ROI when adding tech to [multifamily] buildings," according to the report.
The full report can be accessed for FREE at: https://www.adt.com/multifamily/whitepaper-b.
MOBILE APPS ARE MOST POPULAR AMONG RENTERS
The study found that 43% of multifamily households had a mobile app for their residences, while 29% had a Web portal. But 42% had neither.
Nearly half of multifamily residents surveyed said they used their property-provided smart home devices every day.
SAFETY AND SECURITY ARE KEY BENEFITS
Nearly half of survey respondents (48%) said "Receving notifications about safety issues" was the top benefit of using smart home devices.
A similar percentage (47%) said that "Monitoring activity outside my door" was a crucial benefit of using smart home devices.
SOME RESIDENTS SAY THEY'LL PAY AS MUCH AS 15% MORE FOR A FULL PACKAGE OF 'SMART CAPABILITIES'
Half of multifamily residents surveyed said they'd pay 5% more for an apartment that provided a complete menu of smart capabilities (see list in chart):
To receive a FREE pdf of the full report (short registration required), go to: https://www.adt.com/multifamily/whitepaper-b.
