According to a survey that tracks Americans’ attitudes toward restroom facilities, almost 70% report that they’ve had a particularly unpleasant experience in a public restroom due to the condition of the facilities—a nearly 20% increase since 2012.
That’s bad news for businesses, since Americans say they judge establishments based on the state of their restrooms. According to the 2016 Healthy Hand Washing Survey, conducted by Bradley Corporation, most consumers believe a bad restroom indicates poor management, lowers their opinion of the company, shows the business doesn’t care about customers, and makes them think the company is lazy or sloppy.
Bradley also delved into what factors makes restrooms so unappealing. Chief restroom grievances include toilets that are clogged or not flushed; a really bad smell; an overall appearance that’s dirty, unkempt, or old; and partition doors that don’t latch closed.
Key restroom improvements Americans would most like to see include improved cleanliness, a completely touchless experience, better stocking of restroom supplies, and a never-ending supply of paper towels—even if there are dryers.
Inforgraphic: Bradley Corporation
As for restroom improvements they’ve seen over the past two to three years in specific types of facilities, respondents gave the highest marks to medical buildings, airports, restaurants, and higher education facilities. At the other end of the spectrum, restrooms in convenience stores, gas stations, and truck stops deteriorated the most.
Americans make no secret about their disdain for coming into contact with germs in public restrooms. Restroom entrance door handles, stall handles, and faucet handles are the surfaces that make them the most squeamish. Almost 60% of respondents say they operate the toilet flusher with their foot to avoid germs. More than half use a paper towel to cover the door handle, while others use their back side to open and close doors.
The Healthy Hand Washing Survey queried 1,062 American adults online December 10-13, 2015, about their handwashing habits in public restrooms and concerns about germs, colds, and the flu. Participants were from around the country, were 18 years and older, and were fairly evenly split between men and women (47% and 53%).
Inforgraphic: Bradley Corporation
Related Stories
AEC Innovators | Apr 15, 2024
3 ways the most innovative companies work differently
Gensler’s pre-pandemic workplace research reinforced that great workplace design drives creativity and innovation. Using six performance indicators, we're able to view workers’ perceptions of the quality of innovation, creativity, and leadership in an employee’s organization.
MFPRO+ News | Apr 12, 2024
Greystar becomes top apartment owner, manager, and developer in 2024
One firm set records for this year’s National Multifamily Housing Council Top 50 roundup of multifamily firms. Greystar now sits at number one in the NMHC’s lists for top apartment owner, manager, and developer in 2024.
K-12 Schools | Apr 10, 2024
Surprise, surprise: Students excel in modernized K-12 school buildings
Too many of the nation’s school districts are having to make it work with less-than-ideal educational facilities. But at what cost to student performance and staff satisfaction?
Multifamily Housing | Apr 9, 2024
March reports record gains in multifamily rent growth in 20 months
Asking rents for multifamily units increased $8 during the month to $1,721; year-over-year growth grew 30 basis points to 0.9 percent—a normal seasonal growth pattern according to Yardi Matrix.
Retail Centers | Apr 4, 2024
Retail design trends: Consumers are looking for wellness in where they shop
Consumers are making lifestyle choices with wellness in mind, which ignites in them a feeling of purpose and a sense of motivation. That’s the conclusion that the architecture and design firm MG2 draws from a survey of 1,182 U.S. adult consumers the firm conducted last December about retail design and what consumers want in healthier shopping experiences.
Industry Research | Apr 4, 2024
Expenses per multifamily unit reach $8,950 nationally
Overall expenses per multifamily unit rose to $8,950, a 7.1% increase year-over-year (YOY) as of January 2024, according to an examination of more than 20,000 properties analyzed by Yardi Matrix.
Student Housing | Mar 27, 2024
March student housing preleasing in line with last year
Preleasing is still increasing at a historically fast pace, surpassing 61% in February 2024 and marking a 4.5% increase year-over-year.
K-12 Schools | Mar 18, 2024
New study shows connections between K-12 school modernizations, improved test scores, graduation rates
Conducted by Drexel University in conjunction with Perkins Eastman, the research study reveals K-12 school modernizations significantly impact key educational indicators, including test scores, graduation rates, and enrollment over time.
MFPRO+ News | Mar 16, 2024
Multifamily rents stable heading into spring 2024
National asking multifamily rents posted their first increase in over seven months in February. The average U.S. asking rent rose $1 to $1,713 in February 2024, up 0.6% year-over-year.
MFPRO+ News | Mar 12, 2024
Multifamily housing starts and permitting activity drop 10% year-over-year
The past year saw over 1.4 million new homes added to the national housing inventory. Despite the 4% growth in units, both the number of new homes under construction and the number of permits dropped year-over-year.
