Trees don't naturally grow in ruler-straight lines, so why should the wooden floorboards that we hew out of them? Slashing all the natural curves, knots, and imperfections out of the wood means waste; Bolefloor uses custom software to scan the wood and take its natural forms into account when cutting the boards. Which means, in Bolefloor's words, "more floors per forest." Plus, they look amazing.
Source: Fast Company