Digital COM

About the Author: Sasha Reed has 10 years of experience working directly in the Architecture, Engineering and Construction (AEC) market, with over 15 years of experience in Customer Relations. As the Director of Strategic Alliances at Bluebeam Software, Sasha interacts with AEC industry leaders to better understand the long range goals of the industry and to help guide Bluebeam’s technology development. Drawing on this real world experience, Sasha has spoken at numerous industry events including the American Institute of Architects’ DesignDC Conference, American Institute of Architects California Council’s Monterey Design Conference, Construct Canada, NTI Danish BIM Conference and the Associated Builders & Contractors EdCon & Expo, the International Highway Engineering Exchange Program and the International Facilities Maintenance Association Conference.  Before Bluebeam, Sasha was a Project Manager for M3, a Herman Miller dealer, where she learned firsthand the everyday challenges that the AEC industry faces, from project conception to completion.

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A picture’s worth a thousand words… if you can find it

October 18, 2013

Photographs are becoming more essential to project communication and documentation. Just this week, I sat in a local airport integration project meeting in which the owner outlined their expectation for construction documentation. One of the first requirements was to provide photographs throughout the building process, linked directly to relevant construction documentation.

They didn’t designate a specific process for linking photos; they simply outlined their expectations for the end result: drawing and construction documentation must contain linked photos accessible from the documentation itself.

Most of us carry around smartphones with cameras, so it’s easier than ever to take photos and email them, text them, or upload them to the cloud. As a method of digital communication, nothing really beats a photo to articulate an issue, document progress, or explain a potential solution. But I wonder, how many of you have put processes in place to store, catalog and arrange photos in such a way that they can be easily recalled and linked to electronic documentation directly?

In other words, would you be able to fulfill the owner’s requirement above with your given processes today? If not, what is holding you back?


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