GenslerOn

Gensler

Published by Gensler, a global design firm with 4,500 practitioners networked across five continents, GenslerOn features insights and opinions of architects and designers on how design innovation makes cities more livable, work smarter, and leisure more engaging. Our contributors write about projects of every scale, from refreshing a retailer’s brand to planning a new urban district, all the while explaining how great design can optimize business performance and human potential. For more blog posts, visit: http://www.gensleron.com.

Posted on December 08, 2014 by GenslerOn
Although online retail is growing, it still only accounts for 6% of all retail sales. And physical stores play a critical role in online purchases. According to an Omni-channel Shopping Preferences Study conducted by A.T. Kearney, as many as two-thirds of shoppers go to a physical store before or...
Posted on November 26, 2014 by GenslerOn
Back in the early 1980’s, I got to experience firsthand the wild and vivid performances of Survival Research Laboratories. My roommate was the girlfriend of Mark Pauline, the founder of the group and one of the minds behind machine artists like Matt Heckler and Eric Werner. All machines used by...
Posted on November 02, 2014 by GenslerOn
In case you haven’t noticed, health and wellness has quietly become a consequential issue within the business community. Businesses and organizations are preoccupied with making sure their employees are as healthy and happy as can be, and they are willing to invest significant amounts of money to...
Posted on October 24, 2014 by GenslerOn
It is no secret that the global population is exploding, or that the majority of that growth is urban. Cities will inevitably have to accommodate populations that are not only larger but significantly more diverse. This diversity will be expressed across the board, from demographic and...
Posted on October 01, 2014 by GenslerOn
As iPhone 6 mania continues to sweep around the globe this week, and people are newly focused on how mobile technology will transform their lives, I’m thinking about the data centers that underpin our computing systems. When our use of technology grows and changes, the infrastructure that supports...
Posted on September 17, 2014 by GenslerOn
It seems that the most recent buildings to pop up on college campuses are trying to do more than just support academics. They are acting as hubs for all sorts of on-campus activities. No longer content with serving as typical workhorse facilities geared towards faculty offices and classrooms, these...
Posted on August 13, 2014 by GenslerOn
When most colleges and universities consider their brands, they rarely venture beyond the design and implementation of a logo. Time and time again we have seen this “logo” inconsistently used on brochures and buildings without further thought into the potential power of branding. By failing to...
Posted on July 17, 2014 by GenslerOn
“Pop-up” has rapidly become one of the most pervasive design trends in recent years. It’s about engaging customers where they least expect it. It’s about surprise, wit and the freedom of being temporary. At some level it calls back to our childhoods where our imaginations, given a few essentials...

BLOG ARCHIVE

BLOG ARCHIVE